elitere | Sep. 2, 2025
The luxury real estate market in Waterloo Region is showing steady resilience as we close out the summer. This month’s report from the Institute for Luxury Home Marketing (ILHM) paints a picture of balance: neither buyers or sellers are dominating the market. Instead, both sides are adjusting to a more level playing field after years of stronger seller conditions.
This is good news—it means buyers can be more selective, while sellers who take the time to price and present their homes properly are still achieving strong results.
Well-priced homes are still attracting strong offers, and buyers are ready to act quickly when they find the right fit.
While the attached segment is smaller, specific price points are seeing strong demand and quick turnarounds.
Right now, the luxury housing market in Waterloo Region is balanced, with neither buyers or sellers holding a major advantage over each other. Homes that are priced strategically continue to sell close to list price, showing that accurate pricing is one of the most important factors in this market. While median prices have eased slightly compared to last year, activity remains steady in the most sought-after price ranges. Homes are also taking a bit longer to sell, reflecting the fact that buyers are being more selective before making a move.
For sellers, this is not a runaway seller’s market, but serious buyers are still active and ready to purchase. Presenting your home well and pricing it correctly is key to attracting those qualified buyers. For buyers, the current conditions provide more breathing room to consider options, but it is important to be prepared to act quickly when the right home appears—especially if it falls into one of the hot price bands where demand remains strong.
As we head into September and October, activity is expected to pick up. This seasonal increase typically happens as families return to routine after summer and plan for year-end moves. If you are thinking of making a move this fall, the market is set to remain balanced but active, offering opportunities for both buyers and sellers.